Monday, October 02, 2006

Murdoch legal team crashes Duke/Baron sleepover

As if student outcry weren't enough cause for Intro to 21st Century Marketing lecturer Steve Duke to fix the grammatical errors his 9/29 PowerPoint was rife with, a legal team from conservative media mogul Rupert Murdoch swooped in Sunday to force rectification of the errors. Duke related last Friday the story of a young Murdoch shopping his newest property, The New York Post, to potential advertisers, including Macy's. A sales rep there reportedly told him way back in 1971 that "Your readers are our shoplifters." Duke's slide, however, read "You're readers," and his words were drowned out by the simulcast voices of ten students reading the slide as it were.

The errors didn't escape the tentacles of Murdoch's vast organization, and now the mistake has been corrected. "We didn't really care about this crap between him and the Baron," a rep for Murdoch writes. "If he didn't correct this, thought, we'd have had to sic Billy on him," he said, referring to Fox News attack dog Bill O'Reilly. Word is Duke really feared that he himself might become Page Six slam material if he did not comply with the legal crew's grammarian's requests, as the group found him and 9/29 guest speaker Ed Baron shacked up Sunday in what a Medill rep referred to as a "holistic retreat where the two mulled future media integration, Nielsen ratings and an ad buyout of High Times." But reports indicate it was more like a reacharound sleepover. Murdoch's team nonetheless rolled Duke out of his four-poster early Sunday to force corrections to the material and a midday posting that all but the most hard-working students were bound to overlook. "Look," the Murdoch rep said with a wink, "it's a sticky situation, but Rupert prefers his history to be, at the very least, properly punctuated."

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